Live / VirtualExhibitions

In July, we had the pleasure of collaborating with the Aston Martin F1 team at their new facilities in Silverstone for the British Grand Prix weekend.

From the outset, PSP worked closely with the Aston Martin F1 team creating detailed visuals to showcase the event. Our in-house design team utilised Cinema 4D to model the event spaces, followed by Twin Motion to visualise the rest of the venue. Twin Motion allowed us to provide an interactive and immersive virtual walk-through of the event, enabling them to adjust the design in pre-production. 

We handled all aspects of the technical production, which included the design and installation of a distributed sound system, dynamic lighting design, 1 x Outdoor LED and 2 x Indoor walls, and multiple screens across the venue. Our video control system provided distribution of live broadcast and video playback content across all screens. We also deployed wireless cameras to capture live footage and integrated this with our screen management system for instant replay and dynamic shots. Additionally, we managed power distribution across the site, calculating load requirements and backup systems to ensure uninterrupted performance.

A highlight for us was the deployment of wireless camera systems and curved ROE LED 2.6mm screen, which encircled the AM F1 car inside the marquee, delivering a fully immersive, wrap around visual experience that captivated attendees with the Glambot system. The Glambot system is a is a state-of-the-art cinematic robotic arm, creating memorable social content media. For more info on the Glambot click here: https://www.getglambot.com/

Working with the AM F1 team is always a rewarding experience.

Take a look at our fly through in Twin Motion below.

Ian Willcox – Director

Top of the ladder when it comes to decision making, Ian founded PSP with John back in 2000 and still looks after his own clients and projects today. Often found on events in the more exotic locations – Barbados, San Francisco and Bangkok to name but a few…