B30 Studios, PSP's Live Studio, collaborated with the team at HDY Agency to support them with an exciting project for the city of Birmingham.
In June, with the beginning of the Commonwealth Games looming there was a real buzz around the city and when HDY asked us to be a part of this project we could not wait to support!
Casey Bailey, Birmingham’s Poet Laureate, had written a second letter to the city ahead of the Commonwealth Games beginning this Summer 2022. HDY Agency had taken Casey’s words and brought them to life through this creative concept.
B30 Studios provided the Green Screen studio for HDY to film Casey recite the words written. HDY’s creative team came up with an amazing concept which incorporated images of the city of Birmingham fitting to the poem. The evenings filming at B30 Studios went extremely well and the HDY made full use of the Live Studio space and lounge facilities on offer.
Following on from this was the launch event for the video, this is when PSP took on the brief. A site visit at Birmingham Town Hall with the HDY team and members of Birmingham City Council was completed to finalise all plans for the production. The evening event was for a group of VIP guests to showcase not only Casey’s poem but the concept that HDY had created for the City Council ahead of the games.
PSP provided video, sound and lighting to enhance the beautiful room at the Town Hall along with custom graphics and projection to showcase a truly moving piece of content by HDY and Casey.
It was a privilege to support and work with both HDY and Birmingham County Council on this project for the city.
#BeBoldBeBirmingham
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